When Yahoo CEO Marissa Mayer issued her ban last month on employees working remotely, she cast herself as both enemy and savior of the modern working class. Critics bemoaned Mayer’s brave new world with no place for the single working mother, while supporters noted Yahoo’s dismal finances, and the value of collaborating face-to-face.
But the riddle at the heart of the debate was seemingly solved more than a decade ago, at Mayer’s old stomping grounds, Google. How might a boss compel us to trek in when the world is wired so we don’t have to? Simple: bring the world into the office.
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